My Reflection:

For this assignment I felt there was a need for an idea that would be unorthodox or rather something uncommon that most people would not think of like the usual toilet bus stop and computer station signs and so I mustered all my creative muscle and thankfully came up with something original, which was to create a pictogram to tell people that certain restaurants on campus had happy hour. Then the next challenge was to develop on some of the pictures I found off the net. I settled on the one with a clock and that had the words ‘happy hour’ on it. I saw another picture on the net which had a smiley face and so I incorporated the smiley face into the abstraction process (hoping I wasn’t deviating too much from the requirements). I thought doing so would be important in portraying the happiness that an alcoholic would feel when he sees a happy hour sign.

The only regret I had doing this was that I wished i could have developed this into a much more colourful and eye-catching pictogram as I’m not so apt in using design software but nevertheless the future allows me to develop on this. I added in a symbol from Illustrator which was the flames to signify a somewhat burning desire to consume alcohol, which may sound a little crooked. haha.

Below are a few ideas i got off the Internet as well as a couple of rough sketches to illustrate the concept i had in mind.






I decided to incorporate both these ideas into my final abstraction process...





Sketches:





Final Abstraction Process:



Chosen Pictogram: